FS Holdings Launches to Unify Mission-Driven Brands

Protect, Serve, Build: FS Holdings Launches to Unify Mission-Driven Brands

St. Louis, Mo. (November 11, 2025) – Today marks the official launch of FS (FSH), the newly formed parent organization for the distinct, market-leading brands FirstSpear, FirstSpear Technology Group, Atlas 46, and Black Crest. Under the strategic direction of co-founder and CEO, Scott Carver, FS Holdings was established to provide a framework of shared innovation, operational excellence, and long-term vision for its portfolio companies.

FSH's model is designed to amplify the strengths of each brand, allowing them to retain their unique identities while gaining strategic advantages from shared executive leadership and technical expertise. This structure formalizes the cooperative relationship between the brands and signals a unified mission: equipping professionals with gear designed to perform when it matters most.

The Brand Family

• FirstSpear (St. Louis, MO): Founded in 2010 by a team of experienced industry professionals and retired servicemembers, FirstSpear designs and manufactures combat-proven tactical systems and personal protective equipment for US Special Operations, NATO allied countries, and professional law enforcement - 100% American Made and Berry Compliant.
• FirstSpear Technology Group (St. Louis, MO): FSTG develops, acquires, integrates, and licenses disruptive industry technologies like the patented Tubes® Quick Release and 6/12™ Laser Fusion technology, currently fielded with US & Allied warfighters and law enforcement professions, and incorporated by many tactical equipment manufacturers. FirstSpear Technology Group is trusted where lives are on the line.
• Atlas 46 (Hillsboro, IL): Delivering premium durable workwear and tool storage solutions, for tradespeople, mechanics, and facility maintenance, repair, and operations professionals. With a focus on modularity and ergonomic design, Atlas 46 provides USA Made solutions, backed by a lifetime guarentee, in a market dominated by imports.
• Black Crest (Dallas, TX): A men's athleisure brand that translates material science and functional design into technical performance wear for men. Designed in the United States and manufactured internationally under strict U.S. oversight, Black Crest creates versatile and stylish high-performance apparel and gear for everyday life.

This integration means customers of Atlas 46 and Black Crest will now benefit from the same commitment to innovation and end-user focus developed to serve the world's most elite professionals.

One Vision. Many Missions.

"By forming the holding group, we're creating a framework where our collective expertise in technology, materials, design, and manufacturing can be leveraged across different markets," said Scott Carver, CEO of FirstSpear Holdings. "FirstSpear's reputation was built in the most demanding environments on Earth, The X. That same ethos of relentless innovation and end-user focus will guide the entire FirstSpear Holdings portfolio, ensuring every brand benefits from that legacy while continuing to serve its specific customers."

“FirstSpear Technology Group is the engine for innovation, and our mission extends beyond our own brands," said Sam White, VP of FirstSpear Technology Group. "By licensing our patented technologies, we elevate the capabilities of the entire industry. Within FSH, we will accelerate the development of next-generation materials and systems, driving a legacy of performance from the battlefield to the worksite.”

“Joining FirstSpear Holdings is a commitment to our customers,” said Brian Carver, President of Atlas 46. “We build premium, American-made gear, and now we're backing it with the operational discipline and fulfillment standards that professionals demand. This partnership allows us to deliver on our promises, so our customers can deliver on theirs.”

“Black Crest’s mission is to bring exceptional performance to everyday apparel,” said the CEO of Black Crest. “With the support of FS Holdings, we have direct access to an unparalleled depth of knowledge in advanced materials and functional design. We are translating principles of durability and comfort, perfected for the most demanding applications, into the clothing you wear every day.”

About FS Holdings FS Holdings is a U.S.-based portfolio company focused on equipping professionals across military, law enforcement, industrial, and lifestyle markets. Through its brands, FirstSpear, Atlas 46, and Black Crest, FSH applies technical innovation, advanced materials, and design expertise to create products that protect, perform, and endure.

About FirstSpear Founded in 2010, FirstSpear equips elite military and law enforcement professionals with the most advanced tactical gear in the world. Guided by its "Built for the X" ethos, FirstSpear produces lightweight, mission-focused equipment engineered for the most demanding operational environments.

About Atlas 46 Founded in 2013, Atlas 46 manufactures premium, USA Made gear for tradespeople, MRO professionals, and mechanics. With modular innovation and industrial-grade craftsmanship, Atlas 46 delivers high-performance solutions built to meet professional standards. 

About Black Crest Black Crest is a men's athleisure brand combining design sensibility with everyday comfort and style. The brand offers technical performance apparel for life beyond the mission, designed in the United States and manufactured to exacting standards internationally.